WHAF - 2022
As a Freelance Designer, I created immersive AR filters, character-driven animations, and visual narratives to promote the brand’s seasonal campaign. My work focused on emotional storytelling, digital fashion integration, and interaction design.
What I did?
What I did?
• Designed AR filters that aligned with the brand’s futuristic identity, enhancing user interaction on social media.
• Created four trailer videos combining 3D animation, character design, and motion graphics to introduce the collection.
• Developed original characters and narratives to emotionally connect users with the WHAF storyworld.
• Applied immersive technologies to extend the brand’s visual identity into interactive experiences.
• Contributed to both visual strategy and execution, ensuring consistency across all campaign assets.
• Created four trailer videos combining 3D animation, character design, and motion graphics to introduce the collection.
• Developed original characters and narratives to emotionally connect users with the WHAF storyworld.
• Applied immersive technologies to extend the brand’s visual identity into interactive experiences.
• Contributed to both visual strategy and execution, ensuring consistency across all campaign assets.
HUWAEI - 3D ArtIst (2022-2023)
VR Game Prototyping (Huawei R&D)
Modeled and textured optimized 3D assets using Blender.
• Created environments from scratch with a balance of aesthetics and performance.
• Designed UI elements and interactive menus using Figma.
• Contributed to game mechanics through close collaboration with developers.c
• Reported progress via JIRA, completed onboarding & training modules.
• Trim Sheets & Texture Atlases
• Developed modular trim sheets for efficient asset reuse.
• Used Substance 3D Designer & Painter to create PBR materials.
• Created clean UV layouts and baked maps for real-time performance.
Note: Due to project confidentiality, I am unable to share all UI elements publicly.
Modeled and textured optimized 3D assets using Blender.
• Created environments from scratch with a balance of aesthetics and performance.
• Designed UI elements and interactive menus using Figma.
• Contributed to game mechanics through close collaboration with developers.c
• Reported progress via JIRA, completed onboarding & training modules.
• Trim Sheets & Texture Atlases
• Developed modular trim sheets for efficient asset reuse.
• Used Substance 3D Designer & Painter to create PBR materials.
• Created clean UV layouts and baked maps for real-time performance.
Note: Due to project confidentiality, I am unable to share all UI elements publicly.
Role: As a 3D Designer, I handle the full production pipeline from concept to final engine integration. I work with both real-time and pre-rendered projects, ensuring visual quality, technical efficiency, and creative consistency.
Tools : Unity, Blender, Figma, Oculus.
Tools : Unity, Blender, Figma, Oculus.
3D Models
3D Cases (2020)
